Grow a tourism business
Growing our tourism business - Galgorm Resort and Spa (video)
How Galgorm Resort and Spa their tourism business from a small country hotel to large resort through market research, customer feedback and staff recruitment and training
Galgorm Resort and Spa in Ballymena offers over 100 bedrooms and a range of spa facilities. The business has grown from a small country hotel with 24 bedrooms to a full resort destination, including multiple on-site restaurants.
Colin Johnston, General Manager, explains how the business grew and continues to expand. He outlines how focusing on market research, customer feedback and staff training have helped to grow the business. Colin also highlights how taking part in awards and tourism events has been an important part of their growth strategy.
Case Study
Colin Johnston
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