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Beef and veal marketing standards

Marketing standards for veal and beef importers, exporters, producers, manufacturers, retailers and distributors.

Last updated 15 February 2021

You must follow beef and veal marketing standards and guidance on .

Exporting beef and veal from Great Britain (GB) to the EU

The UK is classed as a third country.

The UK has notified the EU of its competent authorities and approved businesses for beef and veal labelling to allow exports to the EU to continue.

There are no certification or border checks for beef and veal marketing standards.

You must comply with specific beef and veal labelling rules (see below) if you're exporting beef and veal from animals slaughtered under 12 months of age to the EU.

This means you do not need to do anything differently when exporting beef and veal from GB to the EU if your business either:

already exported beef and veal (from animals aged under 12 months at the time of slaughter) from GB (England, Scotland and Wales) to the EU before 31 December 2020
was already approved as a red meat slaughterhouse or cutting plant before 31 December 2020

There are changes for new businesses who want to start moving beef and veal (from animals aged under 12 months at the time of slaughter) from GB to the EU.

The Department for Environment, Food and Rural Affairs (Defra) has to inform the European Commission of new businesses which are approved as red meat slaughterhouses or cutting plants.

Once you have been registered by the UK authorities as an approved red meat slaughterhouse or cutting plant, wait one month from the date of your registration before sending your first consignment. This time allows for the completion of the required notification to the European Commission.

Labelling rules

You should label beef and veal (from animals slaughtered under 12 months of age) that's exported to the EU with one of the following:

'age on slaughter: less than 8 months'
'age on slaughter: from 8 to less than 12 months'
category V, as a substitute for 'age on slaughter: less than 8 months'
category Z, as a substitute for 'age on slaughter: from 8 to less than 12 months'

You can only use 'V' and 'Z' on products and labels that are not destined for the final consumer.

Exporting beef and veal from Northern Ireland (NI) to the EU

There is no change to the marketing standards requirements for businesses exporting beef and veal from NI to the EU. You must comply with specific beef and veal labelling rules if you're exporting beef and veal from animals slaughtered under 12 months of age from NI to the EU.

Moving beef and veal from GB to NI

Defra has notified the EU of the competent authorities and approved businesses for beef and veal labelling.

This means you do not need to do anything differently when moving beef and veal from GB to NI if your business either:

already moved beef and veal (from animals aged under 12 months at the time of slaughter) from GB to NI before 31 December 2020
was already approved as a red meat slaughterhouse or cutting plant before 31 December 2020

You must comply with specific beef and veal labelling rules if you're moving beef and veal from animals slaughtered under 12 months of age from GB to NI.

Rules for new businesses

There are rules that new businesses must follow if they want to start moving beef and veal (from animals aged under 12 months at the time of slaughter) from GB to NI.

Defra has to inform the European Commission of new businesses which are approved as red meat slaughterhouses or cutting plants.

Importing beef and veal from the EU to GB

The EU has provided Defra with a list of competent authorities and approved establishments for beef and veal labelling. These businesses can continue exporting from the EU to GB. See the for identifying and labelling cattle in each EU member state. Check the for each member state.

EU legislation and retained law in GB apply the same legal framework for labelling and traceability of beef and veal. Read guidance on .

Labelling and carcass checks

Inspections at processing plants check that imported beef and veal comply with marketing standards.

Inspections are carried out by:

the Rural Payments Agency in England and Wales
the Scottish Government in Scotland

Checks are carried out on unprocessed meat in businesses such as:

abattoirs
cutting plants
catering butchers

Local authorities, under the authority of the Food Standards Agency and Food Standards Scotland, carry out marketing standards checks in retail businesses such as:

supermarkets
butchers
farm shops

Certification

You must comply with specific beef and veal labelling rules if you're importing beef and veal from animals slaughtered under 12 months of age from the EU to GB. The rules apply to beef and veal from all animals regardless of whether the animal originated in an EU or non-EU country.

Follow the guidance on .

Importing beef and veal from the EU to NI

There is no change to the marketing standards requirements for importing beef and veal from NI to the EU. You must comply with specific beef and veal labelling rules if you're importing beef and veal from animals slaughtered under 12 months of age from the EU to NI.

Moving beef and veal from NI to GB

There is no change to the marketing standards requirements for moving beef and veal from NI to GB. You must comply with specific beef and veal labelling rules if you're moving beef and veal from animals slaughtered under 12 months of age from NI to GB. The rules apply to beef and veal from all animals regardless of whether the animal originated in an EU or non-EU country.

Importing beef and veal from non-EU countries to the UK

You must comply with specific beef and veal labelling rules if you're importing beef and veal from animals slaughtered under 12 months of age. The rules apply to beef and veal from all animals regardless of whether the animal originated in an EU or non-EU country.

Follow the guidance for .

Labelling and traceability

Follow rules on labelling and traceability for beef and veal:

Rejected goods

If the beef and veal consignment you're exporting from GB to the EU is rejected at the EU border, you may be able to return the goods to GB. Your consignment must meet GB beef and veal marketing standard requirements before it can enter GB free circulation (declared and customs duties paid).